What is Magneto?

Bringing your own business to the e-commerce market can be difficult, especially when you are not familiar with the internet as others, especially since competition in the online market is quite high. You may need help to be able to manage your own e-commerce business. You need to be able to understand the marketing strategies that you would need to employ so that you can compete with other brands and businesses. But hiring an online marketing consultant can give you added costs that you might not want to shell out.

Fortunately for you, there is a new feature-rich eCommerce platform that is built on open-source technology that allows online entrepreneurs to have flexibility and control over the look, content and functionality of their e-Commerce store. Its administration interface allows you to have powerful marketing,  search engine optimization and catalog-management tools  to allow merchants to create sites that can cater to their specific business needs. It is designed to be completely scalable and backed by Varien’s support network. This is truly the new program that can help you optimize and reach success with your e-Commerce business.

If you would want to discover the possibilities that Magneto has for you, you can take a look at their demo at http://www.magentocommerce.com/demo. You can have the Magento Community Edition for free under the open source OSL 3.0 license. You can also opt to purchase the premium Magento Enterprise Edition based on an annual subscription. If you want to know more about its price, you can click here to find out more details regarding this matter.

Magneto has a number of features that you can optimize for your business. One of which is that you can easily create and present your product catalogues for your customers. Secondly, it also has great options when it comes to customer service, so that you can still cater to the needs of your customers even on an online platform. You can also integrate it with your Google Analytics account to use its options to be able to improve on your business. Magneto also allows you to use different marketing tools to aid you in making your business profitable. And finally, it has over 1,700 extensions for additional functionalities you can install via the Magento-Connect interface.

With all of these different features and functionalities, Magneto is the perfect web tool for you to optimize your e-Commerce business. All it takes is a few clicks and you will be able to see the fruits of your labor through this web wonder.

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