How Outsourcing Can Boost Your Online Business Revenue and Rank

We all know that internet and businesses online are vast and varied. The different departments and avenues are even more than the brick and mortal, or what is popularly known as offline business. Whether we like it or not we have to one way or the other deal with things like web design and management, keyword research, email and list building. Not to talk of search engine optimization which includes onsite and offsite optimization, article writing and distribution, back linking, web 2.0, social media and a host of other things.

In order to succeed online, many, if not all of these will have to be done. How then can an individual do all these? The answer is, it is almost impossible. Why almost? Because indeed an individual can do all these, the only problem is it will take so much time that at the end, the gain might not worth the time spent. So, what is the solution? Simple – outsourcing.

How Outsourcing Can Accelerate Earnings Online

Let’s say you want to build a website based on a niche, and you’re good with keyword research and web design. Immediately you finish these but you know you also need other things like off and onsite optimization, bookmarking, backlinking and at least 10 other things.

Let’s assume you’re a rare genius who knows all these, although it will take months before they’re completed. But why wait months when you can use outsourcing to accomplish all these and get your site indexed and moving up the ladder of progress to first page? That is leverage, one of the essentials of life, but especially with online business. But where do you find good outsourcing team? This is what we will discuss next.

Where to Find Good Outsourcing Team

The internet abounds galore with specialists in one aspect of outsourcing or the other. There are also sites devoted to this type of work. Topmost among them are Elance, Freelancer, Odesk. With these 3 sites you can get freelance worker on any aspect of online business, even answering your mails for you.

outsourceThey are like auction sites where you propose your project and the maximum amount you can pay. Then people bid. It is left for you to choose the one you like. Sometime a milestone is required, say 10% before the job starts. This money is deposited in an Escrow account managed by the freelance site. On completion and to your satisfaction the rest is paid to the freelancer. Half way through the Escrow deposit might be released, depending on the pre-arrangement.

There is another type of freelance sites that are called Micro Work sites. They are sites like,,,,,,, and many others. What differentiate these sites is that rather than bidding on the site, you simply look at what the seller is offering for service, and then hire him or her immediately.

The cost for each gig, as the service is called ranges from $5 to $10. The time the task will be completed is specified. You have the right to cancel or even reject the work and your money will be refunded untouched. What should you then look for in order to hire the best in outsourcing?

What to Look For When Outsourcing

In order to get the best team in outsourcing, there are some things to look out for. These are:

(a) Experience: How long has the person offering the outsourcing service been in business? Although you can use new comers as they might have accumulated experience off the site in question, but it gives peace of mind with an old hand that has proved his mettle. Another consolation is that if the work is not of the standard you require, you can reject it and hire another person.

(b) Recommendation: Whether the outsourcing site is bidding one or the gig type, every outsourcer is rated with either stars, grades or simply the amount of positive reviews against the negative ones, rated in percentage. If the positive is higher than the negative, that is good sign and the person should be hired. On the other way round, caution should be applied when the negative feedbacks surpass the positive.

By the time you use these services for some time, you will be able to gather the best outsourcing team possible that you can use to produce the best of any outsourcing work.

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Article By: Wasim Ismail

Wasim’s a project manager at Alrayes Web Solutions along with an online SEO consultant & blogger for business at, specialising in online business.

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